Why your archive may be worth a small fortune.

If you are a blogger or run a website that carries plenty of editorial content, such as reviews, articles and news and you have a good history of content the chances are you have something quite valuable.

SEO agencies are these days snapping up publishers, trying to use their sites as SEO hubs for clients.

How does this work?
Well if you have an article on a niche subject such as holidays abroad, that article gets indexed by the main search engines and ranked well, other companies for example a Travel agents may wish to use your well ranked page to get a link back to its own site. You could contact local travel agents saying the page gets x thousand of hits a month and see if they would like to pay you for a link added in to the article.
By having their url on the article their SEO is improved because it features on a page with an already good ranking.
It's a very simple and effective way to improve their own ranking by piggy backing your content.


The older the better
The other interesting thing about this kind of link is that your older content is therefore probably more valuable than your new content as it has a longer index. I.E. has been trawled by more search engines and achieved a greater ranking.

Your not going to get paid thousands per article but if you have thousands of articles you can quickly see why it could be a big money spiner to have these all available to sell.

Expect to see more SEO agencies popping up on the web in the coming months as people identify the prospects in comparison to traditional advertising mediums such as banners and mpu's etc.